Guidepoint for iPhone: A Service App

For years, we've been working under the premise that Guidepoint is a service company, not a technology company. Yes, we've got cool technology, but it merely enables us to provide the services customers value such as stolen vehicle recovery, emergency assistance and roadside help. The GPS part of the equation lets us deliver those services based on the vehicle's pinpoint location.

For the first 10 years of our existence, we've always provided the GPS technology through our propietary hardware and software...until now. We have launched a Guidepoint app for Apple's popular iPhone and, unlike similar GPS-based apps that have been introduced thus far, we're offering more than just tracking.

Yes, Guidepoint owners can use the iPhone app to locate and control their car, but here's the rub: You don't need to have a Guidepoint in the car to access location-based safety and convenience services from our response centers. If you're an iPhone owner, you can set up an account and then we'll use your iPhone's built-in GPS capability to deliver services to you.

It's a one-touch proposition to reach our call center, and we'll have the GPS reading of your iPhone by the time you've said, "Hello." From there, we can help you out with directions, concierge services, emergency dispatch, towing...whatever you need. (Yes, there is a fee for services, but it's nominal). You can check it out at the iTunes store.