GPS for Powersports Redux

About 15 months ago, we announced Guidepoint for Motorcycles, which represented a leap into a new market for us. Most of us here at Guidepoint are, frankly, car guys who've grown up around the auto business. So we figured that our GPS-enabled theft recovery device for cars would work equally well on bikes, ATVs and other powersports vehicles. Suffice to say, we learned pretty quickly that it worked "good enough" but that "good enough" was not what the powersports market was looking for. They wanted excellent performance, durability against the elements and, of course, a very competitive price point.

So we went back to the drawing board and designed a new GPS-enabled box that's built specifically for bikes and powersports vehicles. We're introducing it today at the SEMA show in Las Vegas (Booth #38058 if you're here) and calling it Guidepoint Xtreme. It's water-resistant, dustproof and features the latest in advanced power management.

Exposure to the elements and dead batteries can render an otherwise adequate security system inadequate. The new GPS Xtreme features expanded water-resistancy so it can be submerged for up to 30 minutes. The unit’s casing is also dustproof to protect its electronic components from even the tiniest particles of dust.

GPS Xtreme also features the latest in advanced power-management, which allows the unit to draw as little as 50 microamps of power without sacrificing a moment’s protection. If the unit senses motion, it immediately enters full-power mode and sends an alert to Guidepoint’s 24/7/365 response center.

Here's our CEO's Rand take on it: “Theft of motorcycles and powersports equipment is an epidemic. We’ve designed the new GPS Xtreme to protect against thieves by making it the most advanced system on the market in terms of reliability, durability and the latest in GPS technology. By combining it with our 24/7/365 response centers, we can respond to thefts and tampering quickly and with pinpoint accuracy.”